Mexx is a fashion and lifestyle brand founded in the Netherlands, known for accessible, urban-casual style aimed at a youthful mainstream audience. Its fragrance line mirrors that positioning with affordable, easy-to-wear scents that emphasize freshness, versatility, and everyday appeal.
Perfumes by Release Year
2009 – 2012
Black is a paired Mexx fragrance line launched for men and women, centered on modern, dark-toned styling with fresh woody signatures. The collection balances everyday wearability with a slightly more polished, evening-leaning character.
Pure is a Mexx fragrance line associated with clean, casual, easygoing compositions for men and women. Within the brand’s broader affordable lifestyle positioning, it emphasizes freshness and approachable woody-citrus styling.